Handing out a traditional business card is just like advertising. You want a positive outcome and we know that often comes from being engaging. The key at a networking event is to be memorable! Are business cards as useful as they once were? No. But they still have a place in this world. You can meet someone face to face and connect on social media, but odds are, you are instantly lost amongst the thousands of other "friends" or "followers." A business card is a physical reminder of who you are. It can also spark a memory of the time and place you met, separating you from others.
When we create business cards for our clients we think about the end result and what purpose it will be serving the end customer. Is the card thin and flimsy? Is it thick card stock? Was it printed? Was it embossed? Is it a traditional business card size? Here at Seeka Creative we create high-end business cards while staying true to the clients budget. We strive to give our clients the best quality business card to help equate to having a successful business.
Remember a business card alone isn’t enough – there should always be a follow up via email or social media. However, for the initial connection, a business card is still the easiest and best way to exchange contact information.
Contact us to find out more about our business card printing.
"What are brand guidelines?" I hear you say...
Brand guidelines are a set of tools and rules on how to use your branding elements. These guidelines are used by yourself, designers, writers, staff and anyone else using your brand’s elements like your logo to create marketing materials or social media content. Here at Seeka Creative our brand guidelines are usually created on a one-page document (depending on scale of business). The guidelines covers how your brand works and how the different elements of your brand work together to form your brand identity.
As no two brands are exactly the same, the elements included in your brand guidelines may not look the same as another companies brand’s guidelines. However, there are three common elements included in every brand identity guideline document:
While those three elements are included in almost every set of brand guidelines, there are other elements that can also be included:
Brand guidelines should really be used as a tool to keep your brand consistent. Whether your business is large or small, brand guidelines are critical to helping your brand to work effectively. Without these guidelines, your brand’s message can change at any point just because a logo was used improperly or because someone didn’t know to use blue instead of hot pink (uh oh!).
Brand guidelines are created after establishing a colour palette, logo, brand voice, and all of your other brand elements. If you are starting to build your business and brand, then it’s a perfect time to have your branding by Seeka Creative done and your guidelines created.
Email us for more information on how we can help your business!
Branding is important. That’s logical. But did you know certain things could be losing you potential business? Here are 3 things that could be destroying your brand and what you can do to resolve the problem:
How is your branding? Do you need to make some changes? We’d love to help! We focus on your strengths and use our expertise to create something that will help your business grow and give you confidence in your brand.
Talk to us about our brand packages.
We're driven to help clients create messages that bring unique visibility and distinction to their brands and companies. Read our blog posts for helpful tips & tricks that you can use in your business.